3 Common Design Mistakes That Keep Renters at Bay

November 7, 2017


According to Taylor Johnson client Mary Cook Associates, there are three keys to successfully designing a multifamily building’s interiors

–scale/proportion, function/livability and lighting. However, knowing how to put those design elements together to attract renters takes talent. As Mary Cook literally wrote the book on how to design a space for a specific target audience, we pitched Multi-Housing News a byline from Cook on how the right design can improve resident occupancy. To read Cook’s byline and see before and after photos of projects that saw a rise in leases and sales after Cook applied these three design elements, click here.

 

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Mary Cook Associates used a clever design technique to conceal an air return in this model at Chicago’s Aqua Tower.


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