Chicago Luxury Apartment Developers Talk About What’s Next In Amenities

By Published On: April 9, 2019Categories: Business News, Commercial Real Estate News, Residential Real Estate News, TJ Client NewsComments Off on Chicago Luxury Apartment Developers Talk About What’s Next In Amenities

Amenities that offer apartment residents unique experiences and align with their personal values are fast becoming must-haves in newly developed rental communities, according to Taylor Johnson clients Fifield Cos. and Optima, Inc. After receiving Team TJ’s press release on 2019 multifamily trends, GlobeSt.com wanted to hear more on this topic from Fifield Cos. Chairwoman Randy Fifield and Optima President and COO Tara Hovey, resulting in a Q&A that details how developers are already delivering on amenities tailored to thechanging lifestyles and personal interests of luxury renters. Read more here about how everything from psychographics, to e-commerce, to new types of programming are influencing the amenities “arms race” in today’s market.

Looking for more insights on the local multifamily market? Taylor Johnson will be joining several clients, including host Marcus & Millichap, at tomorrow’s Marcus & Millichap / IPA Multifamily Forum Chicago. Tickets are still available for purchase here. If you’re unable to attend, you can head over to TJ’s Twitter feed for live insights from the speakers and panelists.

Fifield Cos. Chairwoman Randy Fifield and Optima President and COO Tara Hovey predict experiential and values-based apartment amenities will resonate with renters in 2019.

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