For as long as she can remember, Emily Johnson has been honing her skills as a real estate industry publicist. After all, it was her mother, Deborah Johnson, who founded Taylor Johnson in 1977 when Emily was just 6 years old. As a result, Emily literally grew up in the business, attending model open houses on weekends, sending out press releases during summer breaks and helping out with the occasional client event.
Today, more than four decades after its inception, Taylor Johnson remains the go-to PR firm for real estate companies looking to raise their profile not only in Chicago, but also markets nationally and internationally. Following Deborah’s retirement in January 2008, Emily took the reins as president, leading Taylor Johnson through the recession by strategically diversifying the business to not only survive, but thrive.
In addition to nurturing longstanding relationships – Taylor Johnson still represents its first client, Lexington Homes – Emily also forged new ones, expanding the firm’s roster with a wide range of residential and commercial real estate companies. These include some of the industry’s most prolific developers and builders, as well as leading brokers, architects, designers, general contractors, property managers and more. The intentional decision to pursue work across virtually every major discipline and property type, and in geographically diverse markets, has fueled Taylor Johnson’s post-recession growth. Under Emily’s leadership, Taylor Johnson has also added social media and content development to its service offerings while growing the media relations and event management services that remain the foundation of the business.
A Chicago-area native who graduated from the University of Iowa, Emily prides herself on the quality of the team she’s assembled at Taylor Johnson, drawing senior-level professionals with backgrounds in journalism, law, government, integrated marketing and communications. She’s also proud of TJ TALK, a daily digest of real estate news and events that’s delivered to over 3,000 industry professionals and editorial contacts across the country. It’s just one of the ways Taylor Johnson positions its clients as thought leaders and itself as a broader resource for the industry that seeks to inform and connect. Emily and her husband, Chris, also an entrepreneur, have two daughters and a son. When she’s not working, Emily enjoys spending time boating and traveling with her family and is an avid runner.
BEYOND THE BIO
With Taylor Johnson since: Birth. My mother founded the company when I was five years old.
The best professional advice I received was: From the book Good to Great–“Get the right people on the bus”. It’s all about the people.
Favorite Halloween costume: Marcia Brady – I looked just like her…and Axle Rose – I looked just like him.
People around the office come to me for: Advice and permission
Three words that describe me are: Optimistic, thorough, committed
When I was growing up I thought I’d be:
An architect. I’ve always had a fascination with houses, which probably stemmed from my early years of touring model homes with my mother on the weekends. I always knew I would end up in real estate.
Favorite Chicago building: The Wrigley
Building. I love the architecture of the building – the art deco style and its prominence on the river and Michigan Avenue, especially when it’s lit up at night. Plus, we officed there from 1994 to 2001, which was an exciting time for our agency. When we started there, we had 10 employees and by the time we left we had 28. Great memories.
Last good book I read: The Giving Tree – over and over to my three children.
What I like most about Taylor Johnson: Our corporate culture – hardworking but fun, relaxed but driven, autonomous but team-oriented. We have great people that I learn from every day.