Baird & Warner’s Laura Ellis Sees Big Picture
With the spring housing market in full bloom, Chicago media are seeking expert analysis on local home sales. Happy to oblige, Taylor Johnson connected some of Chicago’s top media influencers with Laura Ellis, president of residential sales and executive vice president of TJ client Baird & Warner,to look back on final 2018 housing stats as well as forward toward the spring market. On WGN Radio’s Wintrust Business Lunch, Ellis discussed how pent up demand, stable low interest rates and lower unemployment are driving current sales; in The Real Deal Chicago, Ellis talked about the industry’s increased competitiveness; and in Crain’s Chicago Business, she shared how Baird & Warner strategically grew volume in 2018 when other brokerages lagged behind their own 2017 numbers.