Our Services
Our firm’s specialization in the real estate industry is complemented by our broad and varied expertise in communications and marketing services. Over the years, Taylor Johnson has developed, produced and managed countless successful campaigns spanning earned, paid, owned and shared media. Today, our services fall into four general categories – Public Relations, Social Media + Digital Marketing, Content Development and Events – through which we build and strengthen client brands, raise awareness and increase profitability.
Public Relations
SUCCESSFUL PR COMES DOWN TO DELIVERING THE RIGHT MESSAGE THROUGH THE RIGHT MEDIUM AT THE RIGHT TIME.
Our process is rooted in a clear understanding of our clients’ goals, decades of media relations experience and exceptional content production capabilities. From pitching reporters timely story angles in the context of emerging trends, to drafting press releases that generate media coverage around major milestones, to securing speaking opportunities that position clients as industry leaders, we utilize a range of tactics to reach diverse audiences and tailor messages to key stakeholders. By raising brand awareness and recognition, we help clients increase profitability while demonstrating the broader social and environmental value of their work.
Media Relations
Corporate Communications
Community & Stakeholder Engagement
Investor Communications
Crisis Communications
Thought Leadership
Media Training
Speaking Opportunities
Press Conferences
Social Media + Digital Marketing
THE CONVERSATIONS TAKING PLACE ONLINE AND ACROSS SOCIAL MEDIA ARE AMONG THE MOST AUTHENTIC AND POWERFUL MARKETING OPPORTUNITIES TO HARNESS.
Today, social media and digital marketing are an essential part of the communications tool chest. We offer these services as a complement to our public relations work or as standalone programs. While our entire Taylor Johnson staff is well-versed in social and digital tactics, we have a dedicated team of specialists ready to evaluate clients’ needs and develop, implement and maintain a plan to achieve their goals using all appropriate channels.
Social Media Strategy Development
Account Creation & Optimization
Content Strategy, Creation & Posting
Social Media Advertising
Digital Advertising
Social Media Training
Influencer Marketing
Community & Reputation Management
Analytics & Reporting
Content Development
IMPACTFUL CONTENT ARTICULATES A CLEAR MESSAGE IN YOUR BRAND’S AUTHENTIC VOICE.
Taylor Johnson’s seasoned writers are skilled at crafting engaging content with just the right tone and message for the communication channel at hand. We regularly create original content as part of our ongoing PR campaigns and also provide copywriting services for projects such as websites and blogs, marketing videos, speaking engagements and more.
Blog Creation & Management
Website Copywriting & SEO
Speechwriting
Bylines
Newsletters
White Papers
Video Scripts
Events
THE BEST GATHERINGS FEEL – AND ARE – INSPIRED.
Whether it’s an intimate gathering or a big-ticket gala, Taylor Johnson plans events of all sizes with precision and a personal touch. From conception to execution, every detail is deftly handled and professionally managed. Most importantly, you’ll feel like a guest at your own event, and your guests will feel like VIPs.
Groundbreakings
Topping-Off Events
Grand Openings
Buyer/Broker Receptions
Company Meetings
Corporate Events & Celebrations
Industry Conferences