It was all hands on deck for team TJ at the recent grand opening of 42 Hundred on the Lake, a new community of 236 luxury apartments overlooking Lake Michigan in St. Francis, Wis., just south of Milwaukee. Developed by Taylor Johnson client M&R Development, and managed by client RMK Management Corp., 42 Hundred is M&R’s first Wisconsin project, so our events and PR teams went all out in executing a fabulous gathering for development partners, local officials and residents. On the event side, we curated local food and beverage offerings from a neighborhood brewery and caterer, plus music by a local DJ. Meanwhile, our PR team helped coordinate the event’s check presentation to the St. Francis Civic Association and shared 42 Hundred’s grand opening with local business and national real estate outlets, with resulting coverage in the Milwaukee Journal Sentinel, as well as The Daily Reporter, Patch.com, REjournals, REBusinessOnline and Connect CRE, among others. Read more about the grand opening and view a slideshow of images here.